The cultural and philosophical heritage of modernism underpinning general marketing management theory imparts profound implications for organisations operating in professional sport. This theoretical paper uses the context of China’s professional football industry to argue that marketing may benefit from a more postmodern approach to marketing management. INTRODUCTION The aim of this theoretica...

“Class is part of the economy of truth,” says Sartre. The subject is contextualised into a subcapitalist discourse that includes consciousness as a totality, an expressionism that includes truth as a paradox. Lacan suggests the use of expressionism to deconstruct outmoded, sexist perceptions of society. An abundance of narratives concerning expressionism exist. Thus, neocapitalist feminism stat...

Presented here is a research prospectus to approach a relatively new phenomenon of big data from a philosophical angle. With a preliminary groundwork completed, this research is in its planning stage. Recognizing that big data, although a novelty at the present moment, will soon become a mature technology, and also that it is an enabling technology to serve as a means to enhancing business perf...

The impact of postmodernism education and ideology is all pervading and its consequences get reflected with changing life style of common man, moral values. In this paper author gives brief description of postmodern education themes. This paper is presented in International Seminar of Post Modernism: Dimensions and Challenges, S.V. College, Aligarh for discuss the postmodernism.

This manuscript applies a cross discilinary cum post disciplinary approach to scrutinising some of the metaphysical insights French philosopher Deleuze on knowledge-production in arts, film, literature, and science like matters authorial thinking within Tourism Studies. It seeks translate his expansive thoughtlines non-representational geophilosophy worldmaking agency Studies (and related field...

Angela Carter’s “The Bloody Chamber” is her most anthologized short story among all other stories. The importance of this stems from the fact that it shows writer’s talented art writing and also interesting themes a postmodern writer would ever deal with. One role homme fatale. This word fatale derived French, which means fatal or destructive man. man first tempts his victims then enjoys killin...