Cross national surveys are frequently undertaken for purposes of making comparisons among markets with respect to factors relevant to marketing policies. A potentially troublesome threat to the validity of conclusions drawn from such comparisons is that due to differences in the reliability of measurements arising from linguistic and conceptual non-equivalencies of questionnaire instruments. Th...

In the innovation of rural e-commerce marketing model, products, external and government policies are main factors affecting innovation, such as product scale, characteristics, sales form, environment, basic equipment, information technology, geographical conditions, support participation policies, etc. Modern is becoming more intelligent, mode has also changed from B2C, F2C F2B to advanced F2C...

The principal nutritional problems of developed economies are related to the excessive and unbalanced intake of energy and nutrients. During the 20th century, as economies improved and food production became more efficient, conditions related to undernutrition were replaced by epidemics of coronary heart disease, certain cancers and other chronic conditions related to food overconsumption. In d...

Childhood and adolescent obesity has been increasing in most middle- and high-income countries, and, as with adult obesity, this has been driven by increasingly obesogenic environments, especially the food environment. This constitutes a "market failure," signaling the need for government interventions with policies, programs, and social marketing. Population prevention strategies are critical,...

Poor diet is the leading cause of cardiovascular disease in the USA and globally. Evidence-based policies are crucial to improve diet and population health. We reviewed the effectiveness for a range of policy levers to alter diet and diet-related risk factors. We identified evidence to support benefits of focused mass media campaigns (especially for fruits, vegetables, salt), food pricing strat...

Taking a food supply chain approach, this paper examines the regulation of food marketing and nutrition labelling as strategies to help combat obesity in China in an era of rapid agro-food industry growth. China is the largest food producer and consumer in the world. Since the early 1980s, the agro-food industry has undergone phenomenal expansion throughout the food supply chain, from agricultu...

BACKGROUND The leading cause of death in children in developing countries is protein-energy malnutrition. In Viet Nam, 25.9% of children under 5 experience stunted growth and 6.6% are moderately wasted. Iron deficiency anaemia and vitamin A deficiency contribute to these and other malnutrition conditions. OBJECTIVES Given these factors, more evidence based approaches are required to improve u...

SIR Your editorial in the March 1992 issue (1), is in my opinion something of a landmark and a positive, favourable one in the history of scholarly communication. In effect, you are urging the medical research community to take seriously a paper that leading peer review authorities rejected (for one reason or another) for publication. The peer review authority rejection might be characterised a...

Autonomous „word of mouth‟, as a channel of social influence that is out of firms‟ direct control, has acquired particular importance with the development of the Internet. Depending on whether a given product or service is a good or a bad deal, this can significantly contribute to commercial success or failure. Yet the existing dynamic models of sales in marketing still assume that the influenc...

Are we making the best use of laboratory computer systems? In this first issue of the 1983 volume of the Journal of Automatic Chemistry we can look back on a very successful first year with our new publisher, Taylor & Francis Ltd. Their experience in scientific publishing has been of considerable value to me and the editorial team. We now have a well-produced, accepted and well-presented produc...