Relationship marketing (RM) has emerged as one of the dominant mantras in business strategy circles, though RM investigations often yield mixed results. To help managers and researchers improve the effectiveness of their efforts, the authors synthesize RM empirical research in a meta-analytic framework. Although the fundamental premise that RM positively affects performance is well supported, m...

Spatial inferences during wayfindign could be closely related to spatial learning. We examined the effects of regularity in the inferences on learning of relative locations through wayfinding in the context of available information about an environment. In the experiment using a real maze, participants visited multiple targets in one of four conditions by a combination of two factors: an updati...

There is widespread evidence that immigrants from Muslim-majority countries are discriminated against in Western Europe, relative to immigrants from European Christian-majority countries. Yet, it is not clear whether this discrimination is based on religion (Muslim), region of origin (since the bulk of Muslim-majority countries are located in regions outside Europe), or both. Relying on Europea...

In global markets the firms adopt a market–driven approach characterized by a careful monitoring of the competition and by the development of high skills in understanding the market and its stakeholders, in order to choose the most suitable competitive strategy. The paper provides a critical review of the main literature on market-driven management, analysing its evolution from Japan to the USA...

abstract today, competitive strategies have got accepted as one of the most important means of manager to compete in markets. in the strategic management process, development of the strategic quantitative objectives based merely on the experts’ ideas.in this research, after reviewing the bsc,swot, judo strategy model and blue ocean strategy model, the concepts are applied to increase quality of...

PUTTING ENVIRONMENTAL ACTORS CENTRE STAGE For Strategic Environmental Management Analysis (SEMA), the most crucial role in change towards sustainability is played by “environmental actors” i.e., those who are moved by specific environmental concerns and urge other actors on to change. The strategies they may use, the contexts and conditions in which they may succeed, are considered here to be t...

The Department of the Navy is a recognized leader in the implementation of knowledge management. The DON's multifaceted change strategy is discussed in terms of twelve elements: creating a shared vision; building the business case; demonstrating leadership commitment; facilitating a common understanding; setting limits; sharing new ideas, words, and behaviors; identifying the strategic approach...

There are numerous websites and considerable literature which describe approaches to learning and teaching using a range of technologies in higher education contexts for academic staff. Further, that as academic staff development is increasingly recognized as having an essential role to play in the recasting of ways in which teachers work with students and how students best learn, that this is ...