نتایج جستجو برای: online shopping in iran
تعداد نتایج: 17034389 فیلتر نتایج به سال:
This chapter provides the background context for the problem, the setting, and the issues related to shopping environments, all of which establish the background for this dissertation. From the previously stated problem, globalization has influenced the appearance of new shopping developments and poses a threat to the viability of traditional shopping environments. The problem affects local eco...
This research examines the constructs of high and low trust on consumers’ behavior with online shopping. The authors developed a research model and instrument to study the trust construct in the acceptance online shopping applications. The authors hypothesized that trust positively influences a person’s intention to purchase from a virtual store and that trust positively affects the consumer’s ...
The U.S. online retail sector has been steadily growing in the past years, but it is noteworthy that many Internet users are still reluctant to use online channels for shopping frequently. Given this consumer resistance and the fierce competition among shopping channels, this study aims to provide managerial insights into how online merchants can reinforce and maximize unique and differentiated...
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With more internet giants develop online shopping platform, the credit of platform has become the key point of competitive advantages. The sellers are the supplier of credit, while the platform is the supervisor of credit. Game model is built to study the factors affect the seller’s credit supply and the platform’s supervision intensity. We draw suggestions about how to optimize the credit supp...
In this paper, we claim that the online selling process can be improved if the experience of the customer is closer to the one in a retailing store. For this purpose, we aim at providing a virtual selling agent that is proactive and adaptive. Our proactive dialogical agent initiates the dialogue, uses marketing strategies and drives the inquiring process for collecting information in order to m...
Research on online auctions has attracted much attention from both practitioners and academicians. This paper aims to apply stimulus-organism-response (S-O-R) paradigm to construct the model of eloyalty of online auction websites. Technology effectiveness, network effect, and product diversity are determinants proposed to influence customers’ brand perceptions, which in turn, affect e-loyalty. ...
There are two conflicting streams of research findings on pricing strategy: one is high reputation sellers should charge price premium, while the other is high reputation sellers should charge relatively low price. Motivated by this confliction, this study examines pricing strategy in online retailing marketplace of homogeneous goods. We conduct an empirical study using data collected from a do...
Online markets have evolved to harbour not only pure online firms, but are increasingly viewed as another trading avenue for traditional companies. Competition in this domain has revolutionized traditional business models. Using financial services as a case in point, this paper proposes five strategic issues and their broad managerial implications. These include the realization of the online ma...
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