A Web-enabled hybrid approach to strategic marketing planning is established in this paper. The proposed approach combines the group Delphi technique with a Web-based expert system, called WebStra (developed by the author), to support some key stages of the strategic marketing planning process. The Web-enabled approach is based upon client–server architecture that enables the sharing and delive...

University strategic planning for information systems and management was investigated for four Indonesian higher educational institutions. A combination of the case study approach and a survey of a small sample of academic staff who have used the systems, was undertaken. Staff perceptions of the service from information systems are described, and related to their perceptions of planning for the...

A strategic planning initiative was undertaken to advance innovation in the Canadian construction industry. A preliminary step in this strategic planning process was to carry out an inventory of the current state of research relating to the construction process that was conducted within Canadian Universities. It was found that this type of current research inventory was not often included in st...

Introduction: Universities play a key role in creating a knowledge-based society and its sustainable development. Strategic planning by strategically analyses internal and external environments of the organization, forecast its future, identifying its strategic direction, and strengthening organizational structures, processes, and outcomes, creates and sustains competitive advantages. This stud...