A corporation may use marketing strategy to thrive in the face of fiercer and competition by offering greatest goods services satiate its clients foster strong brand loyalty. This paper was written with intention identifying approach used Barito replenish drinking water depot boost sales Baru Village, Batang Kuis District. essay using qualitative research that took a descriptive stance. In mean...

All brands have status and status has an impact; yet little attention has been paid to the impact of brand status on consumer brand assessments, this study addresses this limitation. This study investigated perceived brand status’ impact on overall brand value across two product categories, finding that perceived brand status’ impact was stronger on overall brand value when the status of the br...

Brand communication through advertising plays an important role in developing strong brands in emerging markets, especially in India. This chapter investigates how ethnocentrism moderates the effects of advertising adaptation levels (globalization, glocalization, and localization) on Indian consumers’ ad evaluation and self-brand congruity. It uses self-brand congruity to explain the psychologi...

A novel system architecture, based on the object model. is the central structuring concept used in the Clouds distributed operating system. This architecture makes Clouds attractive over a wide class of machines and environments. Clouds is a native operating system, designed and implemented at Georgia Tech, and runs on a set of general purpose computers connected via a local area network. The s...

VERITAS, t h e VERITAS logo , VxFS, VxVM, Fi rstWat ch and VERITAS Fi rstWat ch are regi s t e re d trademark s o f VERITAS Softwa re Corporat i o n. VxServerSuite and VxSmartSync are t rademarks of VERITAS Softwa re Corporation. Other product names mentioned herein may be trademarks and/or regi s t e re d trademarks of their respective companies. Overview The VERITAS storage management product...

BACKGROUND The appearance of a cigarette brand in a cinema film gives the brand a certain distinction through its association with the characters and general tone of the film. Through the worldwide distribution of films, brands are promoted globally. We assessed the tobacco-brand appearances in a 10-year sample of contemporary films. METHODS We viewed the contents of the top 25 US box-office ...