The paper's objective is to explore a conceptual model on the influence of CSR “fit” organizational attractiveness among job applicants under boundary conditions CEO activism and credibility. study based archival research, largely reviewing extant literature in drawing propositions existing theory. Paper draws fit, credibility, activism. Our paper asserts fit applicants. It further explains mod...

singapore is depicted to be the fastest growing telecommunications nation in asia. presently, all the members of the singapore banking industry have engaged in the use of information and communication technology as a platform for effective and efficient means of conducting financial transactions. this paper focuses on determining the level of users’ acceptance of the electronic banking services...

In this paper, we propose an ACT-R cognitive model for making credibility judgments about the credibility of Twitter authors. We abstracted the cognitive processes involved in three levels: attending to information on Web page, comprehending information to identify credibility cues, and integrating credibility cues to make a judgment. We represent basic knowledge required for making credibility...

Credibility is central to communication but often jeopardized by "credibility gaps." This is especially true for communication about corporate social responsibility (CSR). To date, no tool has been available to analyze stakeholders' credibility perceptions of CSR communication. This article presents a series of studies conducted to develop a scale to assess the perceived credibility of CSR repo...

BACKGROUND Concerns over health information on the Internet have generated efforts to enhance credibility markers; yet how users actually assess the credibility of online health information is largely unknown. OBJECTIVE This study set out to (1) establish a parsimonious and valid questionnaire instrument to measure credibility of Internet health information by drawing on various previous meas...

In a world of fierce competition and emergence internet as a powerful media, gaining the attention of the customer and persuading them to buy products and services is becoming difficult and important. Although, advertising has been proved to be effective in providing information, yet its credibility had been questioned consistently. Thus, it is important for the marketers to understand the conc...