نتایج جستجو برای: destination marketing management
تعداد نتایج: 914864 فیلتر نتایج به سال:
This paper presents a methodological framework aiming to support the creation of smart-tourism destination. Specifically, study is realised in frame NEST, European Union Interreg project create destination Adriatic–Ionian area. Therefore, focuses on southeastern area, as portion macro-region including Italian regions Molise and Apulia Balkan countries Albania Montenegro. area clear vocation for...
Planning studies are important for the competitiveness of destinations and their actions with principles sustainability. Kuşadası Didim, which have been among most mass tourism in Turkey since 1960, also long experienced common problems such as lack coordination, environmental infrastructural problems, a an integrated destination approach. Although series initiatives attempted to solve these pr...
Abstract Using tracking technologies to measure revealed preferences can help detect locations with potential for further expansion or risks of tourism overgrowth and consequential externalities. Understanding consumer behavior in spatio-temporal dimensions reveal what contextual factors influence the consumption a destination. This paper aims contribute knowledge on behavior-based segmentation...
The purpose of this study is to determine “whether the foreign tourists will perceive Sri Lanka as one best destinations in world with experiential marketing and destination trust.” This employed a quantitative research design conduct research. population was people who recently visited Lanka. convenience sampling method used select sample, 212 respondents were selected accordingly. Through con...
The destination image is a complex construction in which the different sources of information consulted are decisive. Among these sources, we can find films, have relevant function to create images. Films one factors that most influences people their motivation travel destination. academic literature on film tourism has grown considerably recent years, but an updated revision needed. Due this f...
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