although many scholars had proposed lots research results about online shopping, they are quite vague and hard for enterprisers to practice it. hence, this research observes the online store policies, services, functions, and activities among 17 online shopping platforms in taiwan, china, and hong kong. and, this research (1) finds online stores assessment items by literature review; (2) establ...

The rapid development of ICT changes communication practices and strategies involving government stakeholder policies in the tourism industry. This is also a challenge an opportunity for every country general tourist destinations to create interesting information on websites other online media as promotion. study aims find out how digital media, especially websites, can influence impulsive buyi...

Reflecting upon and sharing of clinical experiences in dental hygiene education is a strategy used to support the application of didactic material to patient care. The promotion of interactive, clinically focused discussions creates opportunities for students to foster critical thinking and socialization skills in dental hygiene practice. Twenty-eight dental hygiene students in their first seme...

The ABC framework provides determinants for leveraging the motivational power of online social networks with the determinants for promoting health behaviour changes. We designed VivoSpace, a medium fidelity prototype of an online social network to promote healthy behaviour changes based on the guidelines for incorporating these determinants. We evaluated the determinants of appeal, belonging an...

Social media has become a major channel for firms’ marketing communications. Yet studies on the impact of social media marketing (SMM) have been limited to a few large firms. Motivated by the lack of understanding of the effectiveness of SMM for small and medium-sized enterprises (SMEs), this study investigates the impact of online SMEs’ SMM messages on their sales performance through customer ...

Consumer online shopping behaviors are well attended in the IS and marketing literature. Yet, there is another group of individuals who spend a lot of time online but do not purchase anything. This online window shopping phenomenon is intriguing to both scholars and marketers yet it is less studied and little understood. Questions such as what the online window shopping consumers do during thei...

Many financial institutions are actively developing new electronic banking products for their retail customers. These efforts are can succeed only if their managers focus the promotion of the new services toward those customers who are most likely to find them attractive. The analysis of a 6-branch financial institution presented in this study suggests that institutions are vulnerable to loss o...

BACKGROUND Constructing successful online programs requires engaging potential users in development. However, assembling focus groups can be costly and time consuming. OBJECTIVE The aim of this study is to assess whether Tumblr can be used to prioritize activities for an online younger worker risk reduction and health promotion program. METHODS Younger summer parks and recreation employees ...