• Place attachment is integrated into an extended theory of planned behavior (TPB) for investigating the role it plays in decision-making process engaging recycling behavior. Effect place on intention partially mediated by attitude, moral norm, and awareness consequences identified TPB. primarily indirect. The indirect effect via strongest among three paths. This study addresses research gap th...

<p><em>Kampung Batik Semarang is now developing into a tourist destination that thought to have place attachment. Place attachment built through creation, identity and dependence. This study uses qualitative method, aims identify places contain attachments, find out the processes factors form map relationship patterns of these places. The results conclude creation attachment</em&...