Students Academic Information System (SAIS) is an application that provides academic information for the students. The security policy applied by our university requires the students to renew their SAIS password based on the university’s policy. This study aims to analyze SAIS users’ behavior by using six variables adapted from Protection Motivation Theory (PMT), which are Perceived Severity, P...

Motivation research has shown significant relations of students’ mastery goal orientation and perceived competence to educational outcomes, but has not simultaneously scrutinized their relative influences on various educational outcomes. In the present investigation, a sample of Australian students from 6 secondary schools in Western Sydney (N = 1519) responded to survey items that measured mas...

Volunteer firefighters are praised and respected by the public because of their selfless and passionate dedication. Previous studies have explored the participation motivations that drive people to work as volunteer firefighters and fulfill highly risky firefighting tasks, the communication and interactions among members of firefighter groups in work environments, the teamwork among group membe...

This chapter provides an introduction to structural equation modeling (SEM), a statistical technique that allows scientists and researchers to quantify and test scientific theories. As an example, a model from behavioral genetics is examined, in which genetic and environmental influences on a trait are determined. The many procedures and considerations involved in SEM are outlined and described...

This study used Structural Equation Modeling (SEM) design, in which 400 Malaysia fishermen from the four fishery districts namely Langkawi Island, Besut, Larut-Matang and Mersing were administered to explore the factors that influence their acceptance of Information and Communication Technology (ICT) integration in Malaysia. The aim of this study was twofold: The primary purposes was to test th...

The rationale of this study is to look at the association between services quality of Pakistani hotel and to scrutinize cause on customer satisfaction, brand image and customer loyalty. The primary data was collected from 5 and 8 star hotels of Pakistan. The response rate was 86%. Structural equation modeling (SEM) technique was used to analyze the data. The findings suggested that high quality...

The purpose of this study was to develop Learning Object Acceptance Model (LOAM) to examine the underlying factors and causal relationships that determine learners’ behavioral intention to use multimedia learning objects in higher education. This study called for the 342 respondents to progress through two phases of learning objects participation: Introduction and Direct-use experience. Structu...

Despite the extant literature on customer loyalty, it is recognized that the psychological processes behind commitment and customer loyalty are still ill understood. Therefore, the primary objective of this study is to assess the impact of three psychological antecedents (position involvement, volitional choice and informational complexity) on affective, calculative and normative commitment to ...

Consumers have recently become more concerned about food additives and food safety. Since its first meeting on September 17, 2003, the Risk Communication Expert Committee has studied and discussed the ideal methods to communicate risk related to food safety issues in response to a Food Safety Commission request. However, there are only a few case studies that actually apply to risk communicatio...

To complement recent articles in this journal on structural equation modeling (SEM) practice and principles by Martens and by Quintana and Maxwell, respectively, the authors offer a consumer’s guide to SEM. Using an example derived from theory and research on vocational psychology, the authors outline six steps in SEM: model specification, identification, data preparation and screening, estimat...