T paper shows that corporate social responsibility (CSR) and firm value are positively related for firms with high customer awareness, as proxied by advertising expenditures. For firms with low customer awareness, the relation is either negative or insignificant. In addition, we find that the effect of awareness on the CSR–value relation is reversed for firms with a poor prior reputation as cor...

It is becoming increasingly apparent from the literature that marketers need to consider customer-level information when they generate a marketing strategy for the firm. In this article, the authors develop a customerfocused framework that uses a marketing strategy with an overall objective of maximized financial performance. This strategy is driven by seven customer-level marketing tactics and...

Multivariate Poisson approximation of the length spectrum of random surfaces is studied by means of the Chen-Stein method. This approach delivers simple and explicit error bounds in Poisson limit theorems. They are used to prove that Poisson approximation applies to curves of length up to order o(log log g) with g being the genus of the surface.

In this paper we shall define the analytic continuation of the multiple polylogarithms by using Chen’s theory of iterated path integrals and compute the monodromy of all multiple logarithms explicitly.

In this paper an automatic word stress assessment system is proposed based on a top-to-bottom scheme. The method presented is text and language independent. The utterance pronounced by the student is directly compared with a reference one. The trend similarity of F0 and energy contours are compared frame-byframe by using DTW alignment. The stress assessment evaluation system gives an EER equal ...

This paper presents a project management model for customer relationship management projects for the financial service industry. Key findings from a survey of both financial institutes and software vendors are then presented. It is suggested that a good communication management can increase the success rate of CRM projects. The other important areas are scope management, quality management, tim...

Relation Extraction: from Ontological Smoothing to Temporal Correspondence

As more organizations rely on externally-produced information, an important issue is how to develop conceptual models for such data. Considering the limitations of traditional conceptual modeling, we propose a “lightweight” modeling alternative to traditional “class-based” conceptual modeling as typified by the E-R model. We demonstrate the approach using a real-world crowdsourcing project, NLN...

Feel lonely? What about reading books? Book is one of the greatest friends to accompany while in your lonely time. When you have no friends and activities somewhere and sometimes, reading book can be a great choice. This is not only for spending the time, it will increase the knowledge. Of course the b=benefits to take will relate to what kind of book that you are reading. And now, we will conc...