recently, internet is widely used in our daily life, caused online customer growing rapidly, then the amount of online store rising quickly. therefore, it is an important issue for online stores to stand out from the crowd, even boost sales and profit. many enterprises had invested resource on online store, but great amount of stores were closedown. the major reason is operator spend many effor...

Due to the significant increase in IT-related power consumption and the resulting higher CO2 emissions, Green IT has gained considerable attention in industry and society in recent years. Green IT as an engineering paradigm encompasses the multifaceted, global effort to reduce power consumption and the promotion of environmental sustainability. Due to several similarities between Green IT objec...

Consumers rely on their memory for past consumption experiences when next purchasing in the product category, when advising other consumers, and when setting expectations for future consumption experiences. Although previously considered to be a permanent record of the experience, consumer memory has recently been demonstrated to change with exposure to post-consumption advertising. The results...

Due to the significant increase in IT-related power consumption and the resulting higher CO2 emissions, Green IT has gained considerable attention in industry and society in recent years. Green IT as an engineering paradigm encompasses the multi-faceted, global effort to reduce power consumption and the promotion of environmental sustainability. Due to several parallels between Green IT objecti...

This paper proposes a proactive management system for the events that occur across multiple personal user devices, including desktop PCs, laptops, and smart phones. We implemented the Personal Event Management Service using Dynamic Bayesian Networks (PEMS-DBN) system that proactively executes appropriate tasks across multiple devices without explicit user requests by recognizing the user’s devi...

With the rapid development of science and technology, people’s acceptance of online shopping is increasing. As an important part of online shopping, small and medium-sized cosmetics enterprises have the characteristics of small investment scale and flexible adjustment of brand strategy, but previous research lack sustained and effective methods and tools to analysis brand impact. The paper take...

BACKGROUND Behavioral theories suggest that a past quit attempt influences psycho-social determinants to predict smokers' intention to quit, although no study has tested the hypothesis among youth smokers. METHODS A sample of 1561 Chinese secondary students, who were current smokers, were collected in a cross-sectional school-based survey in Hong Kong. RESULTS For the 943 students with past...

This study explores spillover effects of Mobility Management (MM) by investigating (1) whether a specific environmental education policy, MM, can stimulate a different aspect of pro-social behavior (electricity consumption in this study), and (2) whether MM intervention group shows the different behavioral modifications by the Great East Japan Earthquake (GEJE) compared to the no intervention g...

Autonomy, often associated with an open and reflective evaluation of experience, is sometimes confused with reactance, which indicates resistance to persuasion attempts. Two studies examined a path model in which autonomy and reactance predicted motivation following the provision of anonymous or source-identified health-risk information, via the mediation of perceived threat to decision-making ...

BACKGROUND Heavy alcohol consumption among adolescents and young adults is an issue of significant public concern. With approximately 50% of young people aged 18-24 attending tertiary education, there is an opportunity within these settings to implement programs that target risky drinking. The aim of the current study was to survey students and staff within a tertiary education institution to i...