نتایج جستجو برای: loyalty and satisfaction

تعداد نتایج: 16839956  

2015
Muhammad Ziaullah Yi Feng Shumaila Naz Akhter Saleem Ahmad

This paper develops a theoretical framework to examine the relationship between e-tail quality dimensions, customer satisfaction and loyalty. Data from a survey of 415 online consumers were used to test the research model. Exploratory Factor Analysis (EFA) and Confirmatory Factor Analysis (CFA) were conducted to demonstrate the reliability and validity of the measurement model, and the Structur...

2006
Alfredo Vellido Terence A. Etchells David L. García Àngela Nebot

Globalization and deregulation are modifying the competitive framework in the majority of economic sectors and, as a result, many companies are changing their commercial model to focus on the preservation of existing customers. Understanding customer loyalty therefore represents an element of competitive advantage. In this brief paper, we investigate loyalty in the Spanish petrol station market...

2008
Nicole Hui-Chung Liang Brian J. Corbitt Konrad Janusz Peszynski

Logistics service performance through information technology has become an increasingly important issue for tourism. A conceptual model with six hypotheses was developed to depict the relationships amongst tourism suppliers’ service quality, logistics service performance, perceived service value, tourists’ satisfaction and loyalty. Structural Equation Modeling was employed to analyze 425 respon...

2003
Allard C.R. van Riel Jos Lemmink Sandra Streukens Veronica Liljander

The paper explores the effect of customer satisfaction with online supporting services on loyalty to providers of an offline core service. Supporting services are provided to customers before, during, or after the purchase of a tangible or intangible core product, and have the purpose of enhancing or facilitating the use of this product. The internet has the potential to dominate all other mark...

Journal: :مدیریت فرهنگ سازمانی 0
سهیل نجات دانشجوی دکتری مدیریت بازرگانی، دانشگاه تربیت مدرس، تهران، ایران سعید صحت دانشیار، دانشکدة مدیریت و حسابداری، دانشگاه علامه طباطبائی، تهران، ایران فرشید خمویی دانشجوی دکتری مدیریت رفتار سازمانی، دانشگاه خوارزمی، تهران، ایران

today, companies with superior performance in various industries are moving towards customer retention and loyalty. because they have found that it is very expensive to attract a new customer and to maintain its position in the highly competitive environment they need loyal customers. therefore, identifying the factors that affect on customer loyalty is very important. hence, this study examine...

2015
Xiao-xiao Zhang Li Liu Xian Zhao Jian Zheng Meng Yang Ji-qi Zhang

The term "fan loyalty" refers to the loyalty felt and expressed by a fan towards the object of his/her fanaticism in both everyday and academic discourses. However, much of the literature on fan loyalty has paid little attention to the topic from the perspective of youth pop culture. The present study explored the meaning of fan loyalty in the context of China. Data were collected by the method...

2016
Eleftherios Giovanis

This study explores the relationship between job satisfaction, employee loyalty and two types of flexible employment arrangements; teleworking and flexi-time. The analysis relies on data derived by the Workplace Employee Relations Survey (WERS) in 2004 and 2011. A propensity score matching and least squares regressions are applied. Furthermore, Bayesian Networks (BN) and Directed Acyclic Graphs...

2016
Heli Hallikainen Tommi Laukkanen

Individuals differ in their propensity to adopt new technologies, and thus the paper integrates technology readiness index (TRI) 2.0 with technology acceptance model (TAM) by investigating how B2B decision makers’ technology readiness explains perceived ease of use and perceived usefulness of digital services. The study further investigates how perceived ease of use and perceived usefulness imp...

2005
Waymond Rodgers Solomon Negash Kwanho Suk

The purpose of the present study is to test the moderating effect of on-line experience on antecedents to on-line satisfaction and on the relationship between on-line satisfaction and loyalty. A survey (n 836) was conducted to test the differences between high and low online experience respondents. The relationship between on-line satisfaction and on-line loyalty is stronger for consumers with ...

2011
Kaede Takahashi

This present study aims to compare how service brand preference influence service perceived value, customer satisfaction and loyalty in different countries—Japan and China. Moreover, this study purposes to explore whether countries’ image affect service brand preference of customer. Two customer surveys which were practiced in Japan and China were conducted to examine moderation hypotheses, whi...

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