Response modeling, which predicts whether each customer will respond or how much each customer will spend based on the database of customers, becomes a key factor of direct marketing. In previous researches, several classification approaches, include Support Vector Machines (SVM) and Neural Networks (NN), have been applied for response modeling. However, there are two drawbacks of conventional ...

unknown noise and artifacts present in medical signals with  non-linear fuzzy filter will be estimate and then removed. an adaptive neuro-fuzzy interference system which has a nonlinear  structure presented  for the noise function prediction by before samples. this paper is about a neuro-fuzzy method to estimate unknown noise of electrocardiogram (ecg) signal. adaptive neural combined with fuzz...

With the advent of information age, demand for data- oriented marketing talents is increasing rapidly, and training objectives modes big data are also focus education research. Through in-depth interviews with representative enterprises, NVIVO software used to conduct analysis in talent extraction summary.

due to the increasing importance of internet banking and the critical actions taken by banks in order to offer internet banking services in iran and also according to the increasing number of customers using internet banking services, it is essential for bank marketers to understand internet banking customers better. only through this comprehension the marketers are able to develop strategies a...

the aim of this study was to evaluate the effect of 8 weeks of combined station training on the adiponectin and hs-crp in overweight women. 22 overweight women (mean ± sd, age 26.04±4.43 years; weight 73.10±6.56 kg; body mass index 29.35±2.53) were voluntarily selected and randomly divided into control (n=11) and combined station training (n=11) groups. the subjects of combined station training...

results in this study, a significant relation was established between the three areas or domains of learning: 1) knowledge domain (learning the theoretical basis of necessity-based training); 2) motivational domain (how to motivate collection, classification, etc. and 3) the technical domain (how trauma experts and specialists can recognize and classify needs practically. our findings suggest t...

Emerging literature on the impact of the Internet on business-to-business (B2B) marketing has primarily focused on examining this issue from the perspective of manufacturers and buyers. This study focuses on the sales agent, a third prominent actor in B2B markets, and tests a conceptual model that relates a sales agent’s personality, demographic, and user-situational constructs to that sales ag...