By systematically biasing our beliefs, self-deception can endanger our ability to successfully convey our messages. It can also lead lies to degenerate into more severe damages in relationships. Accordingly, I suggest that the biases reviewed in the target article do not aim at self-deception but instead are the by-products of several other mechanisms: our natural tendency to self-enhance, the ...

with increasing competition in today’s markets, the vital point for companies is to maintain their market shares. therefore, marketers try to vitalize the companies’ brands, in order to maintain their position in market. whereas, creation a new brand is very costly and time consuming and its chance of success is limited, nowadays, more than ever, marketers are trying to achieve their goals thro...

Learning  a  foreign  language  has  been  related  with  some  kind  of  knowledge  of  language learning strategies on the one hand, and some level of (test-taking) apprehension or tension on the other although a small amount of anxiety is normally expected as a natural warning symptom.  The  current  study  aimed  at  investigating  the  relationship  between  listening strategy  use,  test ...

Multiple intelligences (MI), second/foreign (L2) proficiency and gender are postulated to contribute to language learning strategies (LLS). This study, first, examined whether there was any relationship between Iranian EFL learners’ LLS, on the one hand, and their MI, L2 proficiency, on the other hand. In so doing, it explored the relationship of the overall L2 strategy as well as individual st...

Penelitian ini bertujuan untuk mengetahui strategi yang tepat antara responsif dan efisien pada peluncuran produk baru, mengingat diperlukan berbeda perlakuan kedua jenis tersebut. Dengan menggunakan metode kualitatif, data dalam penelitian didapat melalui pengumpulan referensi relevan. kajian pustaka tersebut juga dapat membandingkan karakteristik dari inovatif fungsional. Hasil menunjukan fun...

new product development (npd) is described in the literature as the transformation of a market opportunity into a product available for sale [ ]. in the automotive industry, within the context of iso/ts (the automotive quality management system international standard), consists of three main phases such as planning, implementation and sales. there are also five sub phases called “planning”, “pr...