SharePoint Portal Server is a Microsoft portal product that enables a customised corporate intranet to be created that has a high level of functionality with applications in knowledge management and collaboration. The University of Southern Queensland has identified SharePoint Portal technology as a powerful tool for a range of applications, including in strategic ma...

Wechallenge conventional accounts of the rise and fall of strategic planningby examining the history and evolution of strategic planning practices at the General Electric Company (GE) during six CEO regimes: Wilson, Cordiner, Borch, Jones, Welch and Immelt. We distinguish strategic planningd a system of strategy formulation, decision making and controld from particular planning technologies suc...

 Strategic planning aims to harness a company’s core competencies to capitalise on identified environmental opportunities and minimise or avoid environmental threats.  As marketing managers bridge the gap between company, customers, competitors and channels of distribution, they not only manage their marketing strategies, but also tend to be highly influential in business and corporate strate...

Corporate image orientation is the base of corporate image planning and the first step to implement CIS (Corporate Identify System) designing. According to different schemes and design aims, strategies adopted by corporate image orientation are different. Generally speaking, we can adopt demand adaptation, reciprocal thinking, dominance prominence, reorientation and improving the occasions to i...

This paper examines corporate identity on three different levels: regional; national and industrial. It then empirically integrates corporate identity with strategy within ASEAN corporations. Multi-leveled analyses are drawn from statistical results obtained from an already established database of 109 ASEAN public-listed companies. It seeks to relate corporate identity to the anatomy of strateg...

The multinationalization of corporate investment in recent years has given rise to a number of international tax avoidance schemes that may be eroding tax revenues in industrialized countries, but which may also reduce tax burdens on mobile capital and so facilitate investment. Both the welfare effects of and the optimal response to international tax planning are therefore ambiguous. Evaluating...

Providing a plan for any corporate or firm at macro level, as an organization or enterprise resource planning has particular importance nowadays. To meet the enterprise resource planning needs applications software packages provide a set of uniform pre-prepared and pre-designed that covers all business process throughout an organization. To achieve maximum efficiency in the implementation of th...