People have trusted in face-to-face interaction more than any other modes of interactions to develop relationships and as a result of which one of the most concerned problem that the electronic world is facing, is the lack of trust. For online trust development, study of customer behavior is must as customers, in present context, have become more fickle and product cycles are shortening. This r...

Today there are thousands of electronic shops accessible via the Web. Some provide user-friendly features whilst others seem not to consider usability factors at all. Yet, it is critical that the electronic shopping interface is userfriendly so as to help users to obtain their desired results. This study applied heuristic evaluation to examine the usability of current electronic shopping. In pa...

A fundamental dilemma confronts retailers with stand-alone sites on the World Wide Web and those attempting to build electronic malls for delivery via the Internet, online services, or interactive television (Alba et al. 1997). For consumers, the main potential advantage of electronic shopping over other channels is a reduction in search costs for products and product-related information. Retai...

We propose a new mechanism for implementing the electronic shopping cart system (shortly, the shopping cart system) on the World Wide Web system (the Web system). The electronic shopping cart system is one of typical clientserver systems, and it includes essential tasks to be implemented in the typical Web based client-server system. The most important task is to maintain context data between s...

“Social shopping” (or social commerce), combining shopping and social networking, is an application of Web 2.0 in electronic commerce to benefit from users’ social networks. This paper explores the development of the emergent “social shopping” and related perspectives. It incorporates comparisons between social shopping marketing and search engine marketing. For example, search engine marketing...

with the rapid growth of e-commerce and online consumer shopping trends, the importance of building and maintaining customer loyalty in electronic marketplaces has come into sharper focus in marketing theory and practice. this paper integrates previous research in the field of brand loyalty to present a conceptual framework of “e-loyalty” and its underlying drivers. implications for e-marketing...

A fundamental dilemma confronts retailers with stand-alone sites on the World Wide Web and those attempting to build electronic malls for delivery via the Internet, on-line services, or interactive TV (Alba et al. 1997). For consumers, the main potential advantage of electronic shopping over other channels is a reduction in search costs for products and product-related information. Retailers, h...

considering the importance of the factors affecting customer satisfaction and loyalty, this study aimed to investigate the relationship between performance and characteristic of a online stores – digi-kala in this particular case, as a perfect example of an electronic customer relationship system, and customer's electronic loyalty and satisfaction. as a practical-descriptive, research, ele...

The business-to–consumer is the most visible business type of electronic commerce. Online shopping allows companies to provide product information and direct sales to their consumers. In order to effectively drive consumers to accept electronic commerce and online transactions, there is an urgent need to understand the factors that influence consumer behavior towards continued use of online tra...

This study examines the factors influencing online shopping behavior of urban consumers in the State of Andhra Pradesh, India and provides a better understanding of the potential of electronic marketing for both researchers and online retailers. Data from a sample of 1500 Internet users (distributed evenly among six selected major cities) was collected by a structured questionnaire covering dem...