The aim of this study is to investigate the speech act persuasion used by Saudis learning English as a foreign language (EFL). Moreover, I seek explore differences between genders in use these strategies. participants are 50 males and females at level 7 their bachelor’s degree English. Data collected using Discourse Completion Test (DCT) method, which contains six scenarios similar real-life si...

Personalizing persuasive technology increases their efficacy at influencing the desired behavior change. This paper explores how the responsiveness to Cialdini’s six persuasive strategies (authority, reciprocity, scarcity, liking, commitment, and consensus) vary by cultural background. The results of a large-scale study of 335 participants suggest that individualists and collectivists differ si...

Similar to human persuaders in our society, persuasive computing technologies can influence people’s attitudes and bring some constructive changes in many domains such as marketing, health, safety, environment and so on. Since the study of computers as persuasive technologies was introduced at CHI 97 as a new research area, more valuable studies have been done in this relatively unexplored area...

Until now, many kinds of persuasive applications have been developed, and most of which are used by individuals for personal benefits, example includes better healthcare, better lifestyle and so on. However, one application area that is yet to be explored effectively is persuading users for preserving shared resources including environmental conservation. Unlike existing persuasive applications...

Until now, many kinds of persuasive applications have been developed, and most of which are used by individuals for personal benefits, example includes better healthcare, better lifestyle and so on. However, one application area that is yet to be explored effectively is persuading users for preserving shared resources including environmental conservation. Unlike existing persuasive applications...

This study analyses persuasive strategies on Donald Trump’s political speeches. uses qualitative research as the design and Content Analysis approach. The researcher explores used by Trump using Aristotle’s Theory to see what are how speech could affect audiences vote for him. selected three speeches such campaign (2015),victory (2016) inauguration (2017) object of study. These based some consi...

Recent approaches on tackling the problem of sustainable transpor‐ tation involve persuasive systems and applications. These systems focus on changing citizens’ behavior towards adopting transportation habits that rely more on the use of public transportation, bicycles and walking and less on private cars. A main drawback of existing applications is the limited use or lack of personal‐ ization ...

For persuasive strategies to be effective, research has shown, there is need for personalization. However, little has been done in persuasive technology research to investigate the influence of personality on persuasive strategies. In this paper, using a sample of 216 Canadians, we model the influence of the Big Five personality traits on Cialdini’s six persuasive principles. Our results reveal...