Promotional cultures, to use Wernick’s expression, have transformed communication, as the ideology of the market seeps into every facet of social life. Promotional texts, whether verbal, written or visual, now have great impact upon cultural formation and are contributing to a reflexive transformation of both individual and collective political identities. Much commentary on political change (a...

due to the significance of multiculturalism in politics, and the central role linguistic devices play in organizing the political discourse, this text-based qualitative study was carried out to compare political interviews in the iranian and english contexts to find out the probable similarities and differences in the use of discourse markers (dms) between the two cultures. to this end, three s...

This paper presented a multimodal discourse analysis of some visual images in the political rally discourse of 2011 electioneering campaigns in Southwestern Nigeria. The data comprised purposively selected political visual artefacts from political rallies across the six Southwestern States in Nigeria (Osun, Oyo, Ondo, Ekiti, Ogun, and Lagos). The data were analyzed using Halliday’s (1985) syste...

nowadays, election is one of the important issues in all the countries that their political system is based on democracy. this study investigated the effectiveness of promotional tools on the behavior of voters in the eleventh round of iran's presidential election. in this study, media campaign tools were divided into two categories of media and non-media ones and the effect of each on the vote...

This article is a critical study of the Facebook pages of politicians as public spheres using Dahlberg’s notion of contestation. A method is implemented inspired by qualitative content analysis and including focus groups in order to study citizen comments on eight main political candidates’ Facebook pages during the 2011 Danish election campaign. An analytical framework is presented that concep...

this paper presented a multimodal discourse analysis of some visual images in the political rally discourse of 2011 electioneering campaigns in southwestern nigeria. the data comprised purposively selected political visual artefacts from political rallies across the six southwestern states in nigeria (osun, oyo, ondo, ekiti, ogun, and lagos). the data were analyzed using halliday’s (1985) syste...

This paper shows that government anti-smoking campaign can benefit the government in the political bargaining with the tobacco industry by reducing the latter's alternative welfare. Although the equilibrium regulation on the tobacco industry increases as a result of government anti-smoking campaign, the political contribution from the tobacco industry will not necessarily go down. Anti-smoking ...