The emergence of the phenomenon live streaming has led to development many industries at home and abroad present, especially in context COVID-19, facilitated people’s consumer life. In order explore current popularity China provide reasonable suggestions for industry, this paper investigated samples various age groups around us by means a questionnaire distribution. Research results show that b...

Background: The increasing penetration of smartphones and the Internet in developing countries caused rise e-retail. Conversational commerce is highly via interaction through messengers. To extract benefits both trends, companies have adopted messenger chatbots. These chatbots use Artificial intelligence natural language processing to give live responses customer ass...

This paper studies how a seller should design its price schedule when consumers’ preferences are subject to temptation. As in Gul and Pesendorfer (2001), consumers exercise costly self-control to some degree and foresee their impulsive behavior and self-control. Since consumers may pay a premium for an option set that is less tempting, the seller may offer multiple small menus. Building on the ...