There is a great potential for creating public value by engaging and getting citizens to collaborate together with governments in public activities. E-government and open government enable citizens and governments to collaborate and (co)-create value that benefit both parties, but there are factors inhibiting value to be co-created and realized in the public sector. Research on value co-creatio...

Today's world is extremely fast moving, and customer requirements as well the expectations are changing unpredictably day by day. Firms need to continuously innovate their business model in order keep up with dynamic environment. All these changes affect role of supply chain relationships between partners, customers, companies. Furthermore, it disrupts firms' strategies organizational structure...

The present research carried out to study the relationship of market orientation and innovation and their effect on entrepreneurship and value creation for customers. To do so, as the sample was unlimited, 241 active companies in agriculture and food industry were selected as the samples by random sampling method. Via standard questionnaire, we gathered data on managers and senior experts' opin...

Existing research reveals the significance of understanding consumer interactions as an increasingly important determinant sports consumption behaviors; yet, few studies have focused on virtual communities sporting goods brands, particularly for Chinese marketplace that is becoming largest globally. This study aimed to examine relationships among interaction, brand-community relationship, and v...