نتایج جستجو برای: mass media effects
تعداد نتایج: 2205425 فیلتر نتایج به سال:
چکیده ندارد.
چکیده ندارد.
This study tries to discover new correlation patterns between word-of-mouth generation and other media effects through a computer simulation model by artificial neural network. First, authors conducted an empirical consumer survey in Japan regarding purchase behaviors of compact automotives, an example of typical consumption behaviors. Authors focused on each consumer’s media contact including ...
A meta-analysis was conducted to investigate the effects of digital game-based learning (DGBL) in English as a foreign language (EFL) contexts. Twenty-five studies were included and they yielded a medium positive effect size (d = 0.695, p < .05 under the fixed-effect model; d = 0.777, p < .05 under the random-effects model), suggesting DGBL to be more effective than traditional instruction such...
From March to September 1990 the Philippine Department of Health, with the assistance of the HEALTHCOM Project, carried out a national mass-media communication campaign to support routine vaccination services. The essential elements of the campaign strategy were as follows: focusing on measles as a way to get mothers to bring their children to the health centre; emphasizing logistic knowledge i...
CONTEXT Skin cancer is a preventable and commonly diagnosed cancer in the U.S. Excessive ultraviolet radiation exposure is a known cause of skin cancer. This article presents updated results of two types of interventions evaluated in a previously published Community Guide systematic review: multicomponent community-wide interventions and mass media interventions when used alone. EVIDENCE ACQU...
While there is a large body of work examining the effects of social network structure on innovation adoption, models to date have lacked considerations of real geography or mass media. In this article, we show these features are crucial to making more accurate predictions of a social contagion and technology adoption at a city-to-city scale. Using data from the adoption of the popular micro-blo...
BACKGROUND Mass media exposure has been associated with an increased risk of eating pathology. It is unknown whether indirect media exposure--such as the proliferation of media exposure in an individual's social network--is also associated with eating disorders. AIMS To test hypotheses that both individual (direct) and social network (indirect) mass media exposures were associated with eating...
Through a systematic review of the literature, this article summarizes and evaluates evidence for the effectiveness of mass media interventions for child survival. To be included, studies had to describe a mass media intervention; address a child survival health topic; present quantitative data from a low- or middle-income country; use an evaluation design that compared outcomes using pre- and ...
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