نتایج جستجو برای: perceived value
تعداد نتایج: 854849 فیلتر نتایج به سال:
From time to time, large numbers of researchers investigate the success factors of B2C e-commerce systems. However majority of those were conceptual studies. Though some empirically validated studies were published on B2C e-commerce systems, very few focused on Asian consumers. The study aims to fill this gap by studying ecommerce success factors among Asian online consumers. Another important ...
abstract: the profound effect of mgovernment on the future of businesses and communities has been proven in numerous studies. the aim of the present study is provide a model for user requirements and validate the proposed model is based on a literature review of research. the findings suggest that effective and efficient transactions including time, security, privacy, reliability and cost of th...
Konaklama işletmelerinde değer oluşmasını sağlayan müşteri katılımı kavramı, müşterilerin hizmet üretim ve sunum süreçlerine dâhil olması olarak ifade edilmektedir (Bendapudi Leone, 2003). Müşteri perspektifinden öznel da değerlendirilebilen bu kavramın algılanan risk, sadakati ile ilişkisi bulunmaktadır. Bu bağlamda çalışmanın amacını, konaklama hizmeti alan satın aldıkları hizmete ilişkin alg...
Social Media Influencer Marketing or KOL (Key Opinion Leader) is a promotional tool for brand to hire the services of well-known celebrities community leaders promote their products and services. The influence influencers on purchasing decisions today enormous. So in this case research aims see effect relationship between variables purchase intention with influencer object being Natasha Surya a...
this paper aims to determine the perceptual factors affecting the faculty member’s knowledge sharing intention. this research has been set within the frame of planned behavior theory and has been combined of the two prediction behavior models. knowledge sharing intent is the dependent variable of model, mediator variables are including: attitudes, subjective norms and perceived behavioral contr...
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