نتایج جستجو برای: purchase decisions

تعداد نتایج: 150502  

2013
Chin Eang Ong

Redress is a post-purchase complaint procedure that necessitates some form of compensation for consumers who lodge complaints about a defective product or poor level of service. Its importance in relation to offline business activities has received some research interest, and it is widely accepted that redress has a significant influence on consumer trust in that environment. However, redress h...

2002
Tülin Erdem Susumu Imai Michael P. Keane

We develop a model of household demand for frequently purchased consumer goods that are branded, storable and subject to stochastic price fluctuations. Our framework accounts for how inventories and expectations of future prices affect current period purchase decisions. We estimate our model using scanner data for the ketchup category. Our results indicate that price expectations and the nature...

2007
Soyoun Kim Hyunju Lee

In recent product purchase activities, emotional factors are increasingly affect purchase decisions. Accordingly, Korea’s mobile phone brands that used to emphasize communication quality and function are gradually developing emotional marketing to stimulate the emotions of customers with the visual and auditory elements on their corporate websites. By means of online questionnaires , this paper...

2002
Christian Schade Howard Kunreuther Klaus Peter Kaas

On the basis of a low probability insurance experiment with substantial money on the line, we demonstrate that concern is an important driver of willingness to pay (WTP) for insurance when there is ambiguity surrounding the estimate. Concern still plays an important role when probabilities are given precisely. This finding explains why some individuals pay too much and others little for insuran...

Journal: :Management Science 2012
Fernando Branco Monic Sun J. Miguel Villas-Boas

C often need to search for product information before making purchase decisions. We consider a tractable (continuous-time) model of gradual learning, in which consumers incur search costs to learn further product information, and update their expected utility of the product at each search occasion. We characterize the optimal stopping rules for either purchase, or no purchase, as a function of ...

2011
Raywat Deonandan Tarun Rahman

In December, 2010, Canada's 6 year old Assisted Human Reproduction Act was successfully challenged in the Supreme Court of Canada. There may be important implications for public health and the evolution of reproductive technologies in this country.

2009
Arshad Zaman Asad Zaman

Can the modern economy function without a market for interestbased credit? This question has acquired some urgency in the wake of the recent Shariat Court ruling banning interest in Pakistan. Some pundits have pronounced that great harm will result from the banning of interest. Actually, such pronouncements are based on a lack of understanding of both the modern economic system, as well as the ...

2010
Tobias Kowatsch Wolfgang Maass

Several studies have investigated the relevance of Decision Support Systems (DSS) on purchase behaviour. Even though these studies show several aspects of the utility of DSS, they are limited to online purchase situations, the use of one decision making strategy and one DSS technology. In this paper, we therefore develop a theoretical model that measures the impact of DSS strategies relative to...

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