Background: The primary objective worldwide during the coronavirus disease 2019 (COVID-19) pandemic has been controlling transmission. However, lockdown measures used to mitigate transmission have affected human behavior and altered lifestyles, with a likely impact on chronic non-communicable diseases. More than year into pandemic, substantia...

Margaret E.A. Black, RN, PhD, is an associate professor in the School of Nursing at McMaster University and a public health consultant at the Healthy Lifestyles and Youth Branch of the City of Hamilton Public Health Services, Angela Frisina, RN, MHSc, is a public health nurse at the Healthy Lifestyles and Youth Branch of the City of Hamilton Public Health Services, Trisha Hack, RN, BScN, is a p...

Lifestyles can be used to explain existent and to anticipate future consumer behavior, both in a geographical and a temporal context. Basing market segmentations on consumer lifestyles enables the development of purposeful advertising strategies and the design of new products meeting future demands. The present paper introduces a new growing self-organizing neural network which identifies lifes...