Since its introduction, the Implicit Association Test (IAT) has been adapted and used in many areas of psychology. Initially developed as a measure of implicit attitudes related to social constructs such as race (e.g., Zeigert & Hanges, 2005), the IAT has been used to measure other constructs, such as conscientiousness (Steffens, 2004). Due to psychometric concerns, however, industrial-organiza...

We investigated the applicability of the Implicit Association Test (IAT) to children, 100 three to seven year-olds attempting a fully non-verbal adaptation of the IAT involving insect and flower stimuli. Ninety-four achieved 75% accuracy, and these participants attempted a second IAT, incorporating fat and thin female body shapes. Implicit attitude effects in both tests occurred throughout the ...

Addiction is characterized by dyscontrol - substance use despite intentions to restrain. Using a sample of at-risk drinkers, the present study examined whether an implicit measure of alcohol motivation (the Implicit Association Test [IAT]; Greenwald, A.G., McGhee, D.E., & Schwartz, J.L.K. (1998). Measuring individual differences in implicit cognition: the Implicit Association Test. Journal of P...

This study explored the psychometric properties of the Implicit Association Test (IAT) when it is employed for the assessment of two personality traits within one sample. The sequence of an anxiousness and an angriness IAT was counterbalanced across 100 participants and the IATs' predictive validity for anxious versus angry behaviour after emotion inductions was examined and compared to direct ...

A prototypical finding of social cognition is that social experiences influence later performance even though those experiences are not introspectively available. Building on social cognition research on implicit attitudes, we evaluate whether ethnic category/attribute pairs influence eye movements during the Implicit Association Test (IAT, Greenwald, McGhee, & Schwartz 1998). Results show that...

The moderating role of individual difference variables (Self-Reported Habit Index [SRHI], Need for Cognition [NFC]) on relationships between implicit (Implicit Association Test [IAT], Extrinsic Affective Simon Test [EAST]) or explicit measures of attitude and behavior is assessed in two studies. A dissociation pattern is found on self-report diary measures of behavior. In Study 1, the EAST-beha...

There has been significant interest in indirect measures of attitudes like the Implicit Association Test (IAT), presumably because of the possibility of uncovering implicit prejudices. The authors derived a set of qualitative predictions for people's performance in the IAT on the basis of random walk models. These were supported in 3 experiments comparing clearly positive or negative categories...

Two measures of implicit attitudes, the Implicit Relational Assessment Procedure (IRAP) and the Implicit Association Test (IAT), were compared with each other and with a measure of explicit attitudes in the assessment of implicit pro-slim/anti-fat bias. Results from both implicit tests indicated higher levels of bias than revealed by the explicit measure. The IRAP data suggested that it was par...

In two experiments, the use of a self-other Implicit Association Test (IAT) as a measure of implicit self-esteem was examined. In Study 1, participants completed two self-other IATs: one in which the other was unspecified and one in which the other was specified to be a close friend. Esteem-IAT scores were significantly higher for the unspecified other-IAT (d = .82), indicating that the content...