This article proposes an analogy between organic life forms and software packages. It uses Charles Darwin’s arguments of natural selection, such as increased variability and ease of reproduction, to support the claim that Free Software enjoys important competitive advantages over proprietary software.

The research objective was to determine the effect of market orientation and innovation on competitive advantage. This is field bag artisans in Bojong Rangkas Village, Ciampea District, Bogor Regency. population study 150 craftsmen using Slovin formula obtained a sample 60 respondents. Distribution questionnaires an accidental sampling technique. Data analysis carried out; (1) test instruments ...