This paper explores the relationships between an individual's attitudes toward innovation adoption, his or her social category with respect to adoption, and innovation-adoption behavior. First the paper describes how attitudes and social categories can theoretically be linked to innovation adoption, and proposes a comprehensive model in which the two sets of variables are viewed as explaining b...

Social behavior is ordinarily treated as being under conscious (if not always thoughtful) control. Howmer, considerable evidence now supports the view that social behavior often operates in an implicit or unconscious fashion. The identifying feature of implicit cognition is that past experience influences judgment in a fashion not introspectively known by the actor. The present conclusionthat a...

Self-directed and self-evaluative attitudes are often connected to one’s social position. Before investigating the dependence relations between individual self-evaluation and social positioning, however, there is a prior question to answer: What are the conditions under which an individual can have any self-directed attitudes at all? In order to be the subject of self-directed or selfevaluative...

This qualitative study compared social workers’ and their patients’ attitudes toward screening for alcohol-related problems. Existing studies on attitudes toward alcohol screening have largely been quantitative and have typically been conducted in primary-care settings. The aim of this qualitative research was not to make generalizations from sample to population but to analyze plurality of vie...

The nature of the relationship between social contact and attitude similarly between twins was investigated using longitudinal data from a sample of Australian twins. Earlier research has suggested that social attitudes are not explained solely by shared environment; rather there are both genetic and environmental components that explain variance in social attitudes. Using three types of analys...

The study describes the development of the Social Justice Scale (SJS). Practitioners, educators, students, and other members of the community differ on their attitudes and values regarding social justice. It is important to assess, not only individuals' attitudes and values around social values, but also other constructs that might be related to social justice behaviors. The implication of Ajze...

College students' processing of alcohol, smoking, and exercise social norms messages, and related effects on judgments, attitudes toward one's own behaviors, and attitudes toward undergraduates' behaviors were examined using social norms marketing and Expectancy Violation Theory (EVT) (N = 393J. Receiving statistical social norms messages led to an expectancy violation of the perceived social n...