In this paper we discuss our explorations encouraging discussion and information exchange in highbandwidth, real-time settings such as trade shows, fairs and conferences. We detail the iterative construction and planned testing of the “PittiMobi” system, a mobile phone system designed to augment face to face communication between buyers, sellers and the press at a series of fashion trade shows....

The launch of the first official electronic exhibition guide (eGuide) for palmsized computers at the CeBIT established a new generation of personal assistants for fairs and exhibitions. Meanwhile the electronic guides have been used on world biggest trade-fairs as well as house-shows and congresses. Mobile information systems require an useful guiding functionality with maximal personal freedom...

This paper tackles the design of fairs which are subject to layout considerations. A fair means a large scale exhibition for goods and services like a trade fair or a regional fair. A method for designing fair layouts using a slicing structure and the horseshoe cut is presented, and numerical results for the layout of a real fair are reported. The selected criterias are evaluated using the obta...

Who will Monitor the Monitors? Informal Law Enforcement and Collusion at Champagne Brishti Guha Singapore Management University Abstract Informal monitors can sometimes substitute for formal law enforcement. Monitors hired to minimize cheating, however, are themselves vulnerable to collusion and extortion. I focus on one such informal monitor – the fair authorities at the trade fairs at Champag...

Trade fairs are important sources of information for decision making in marketing management. Currently, trade places where participants share useful data and information, while creating relationships between customers (visitors) suppliers (exhibitors). However, only a limited number studies have focused on the identification that exhibitors can provide managers at fairs. This study examines im...