Uplift modeling is a classification method that determines the incremental impact of an action on a given population. Uplift modeling aims at maximizing the area under the uplift curve, which is the difference between the subject and control sets’ area under the lift curve. Lift and uplift curves are seldom used outside of the marketing domain, whereas the related ROC curve is frequently used i...

In this paper, we propose a new semi-parametric maximum likelihood (ML) estimate of a receiver operating characteristic (ROC) curve that satisfies the property of invariance of the ROC curve and is easy to compute. We show that our new estimator is sqrt[n]-consistent and has an asymptotically normal distribution. Our extensive simulation studies show that the proposed method is efficient and ro...

Abstract Collapsible soils are almost found in unsaturated states and involved significant engineering problems. Geotechnical challenges of such represented by the hydro-mechanical behaviour during wetting–drying cycles due to humidity climate conditions. The main objective this paper is investigate soil–water characteristic curve (SWCC) collapsible soils. In study, three types were investigate...