in the commercial banking activities, efficiency is an important issue for the bank managers, monitoring part and clients. this study has appraised the efficiency performance of the commercial banks in iran. the research method has been using windows data envelopment analysis with constant and variable returns to scale and input oriented model at the period of 1991-2006. the sample of study was...

melli bank of iran, as the largest islamic bank, implemented the rastin profit and loss sharing plan for the first time in the world. the purpose of this plan was to remove any trace of usury in banking operations. this article studies the relationship between service quality in this system with customer satisfaction and bank performance. to this end, we collected 35 of this type of banking cus...

The history of early attempts of blood transfusion in Iran traces back to the 1940s; however, around three decades later in 1974, the Iranian National Blood Transfusion Service (Sazeman-e Melli-e Enteqal-e Khun-e Iran) was founded by the outstanding hematologist, Professor Fereydoun Ala. The main goals of this centralized organization were to collect blood from healthy voluntary donors, to scre...

Customer Relationship Management (CRM) is a business strategy to manage the interactions with customers in order to optimize value and satisfycustomers for a long time. In today’s business world, most of the organizations have been saturated with the loads of the information about customers. Information sources flow from everywhere inside and/or outside the organization; however, the majority o...

value creation as an essential concept of value-based marketing has not been studied in iran commercial banks with no native measuring scale. this study aimed at develops a native scale for measuring value creation and the measures index’s amount in iran commercial banks. accordingly as a result of theoretical and exploratory studies a comprehensive scale was developed which shows dimensions of...