The paper explores the inter-relation and differences between the concepts of occupational community, community of practice, online community and social network. It uses as a case study illustration the domain of UK university web site production and specifically a listserv for those involved in it. Different latent occupational communities are explored, and the potential for the listserv to he...

Available online 11 March 2009

this commentary explores the implications of increased social media marketing by drug manufacturers, based on findings in hyosun kim’s article of the major themes in recent food and drug administration (fda) warning letters and notices of violation regarding online direct-to-consumer promotions of pharmaceuticals. kim’s rigorous analysis of fda letters over a 10-year span highlights a relative ...

Knowing which users are likely to churn (i.e. leave) a service enables service providers to offer retention incentives for users to remain. To date, the prediction of churners has been largely performed through the examination of users’ social network features; in order to see how churners and non-churners differ. In this paper we examine the social and lexical development of churners and non-c...

This survey highlights the major issues concerning privacy and security in online social networks (OSNs). Firstly, we discuss research that aims to protect user data from the various attack vantage points including other users, advertisers, third party application developers, and the online social network provider itself. Next we cover social network inference of user attributes, locating hubs,...

of the Dissertation Encouraging User Engagement with Online Social Networks Online social network operators are interested in promoting use of their sites, because usage translates to revenue. In this work, we investigate how various factors in online social network user behavior correlates with the users’ lifetimes in the online social networks. Many of the primary results are perhaps expected...

This survey highlights the major issues concerning privacy and security in online social networks. Firstly, we discuss research that aims to protect user data from the various attack vantage points including other users, advertisers, third party application developers, and the online social network provider itself. Next we cover social network inference of user attributes, locating hubs, and li...

It is important to consider the interweaving nature of online and offline social networks when we examine social network evolution. However, it is difficult to find any research that examines the process of social tie formation from an integrated perspective. In our study, we quantitatively measure offline interactions and examine the corresponding evolution of online social network in order to...

Social network study has become an important topic in many research fields. Early works on social network analysis focus on real world social interactions in either human society or animal world. With the explosion of Internet data, social network researchers start to pay more attention to the tremendous amount of online social network data. There are ample space for exploring social network re...