This paper uses UK media coverage of the sleep drug modafinil to investigate the medicalisation of sleep at a conceptual level. Using metaphorical frame analysis we investigate the conceptual links created in media discourse between sleep and health, and the body and technology in the UK. Using this novel analytical tool we explore under what circumstances modafinil is constructed as a necessar...

We address the problem of building a flexible discourse model that enables creation of relatively complex discourse structures by using a semantic framework and semantic descriptions of media items. With such model we intend to support different approaches to hypermedia presentation authoring. We give a short overview of existing hypermedia presentation generation systems and discuss what type ...

Mass media digitization is an unfolding phenomenon, posing novel societal opportunities and challenges that researchers are beginning to note. We build on and extend MIS research on process digitization and digital versus traditional communication media to study how and to what extent social media—one form of digital mass media—are emancipatory (i.e., permitting wide-spread participation in pub...

abstract through the interpretation of texts, and subsequent creation of social reality, mediated representations are often seen to be presented within the certain of ideological discourses that reflect the existing power structures. the main objective of this paper is to analyze television commercials with an emphasis on gender roles to decode the main elements of a dominant discourse (preferr...

To what extent do frame-building and frame-setting processes manifest themselves in the interplay between online public discourse and traditional (offline) media discourse? Employing a content analysis of 206 online posts and 114 news reports regarding a sociopolitical incident in China, we test the associations and causal relationships between the salience of opinion frames and media frames. O...

In recent years, mass media content has undergone a blending process with social media. Large amounts of text-based social media content have not only shaped mass media products, but also provided new opportunities to access audience behaviors through these large-scale datasets. Yet, evaluating a plethora of audience contents strikes one as methodologically challenging endeavor. This study illu...

A hyperbolic portrayal of Ebola in the US resulted in a crisis of misinformation, when an actual outbreak never occurred. We study how online mass media uses discourse in the constitution of a culture of fear, and how non-expert actors (e.g. media) employ a specific line of discussion to legitimize actions outside of science. Strange nationalism is a fantastical construction of foreign, invasiv...

This paper presents a tripartite model of narrative in which three different kinds of actions are modeled: story actions, discourse actions, and narration actions. We argue that this model can support particularities of narrative discourse where typical discourse models do not (e.g., ambiguity/change of beliefs), and accounts for the difference in expressivity of the media used to convey the na...