The issue of applying marketing on the pharmaceutical market has the features of subject-based approach, with the intention to appreciate the specific nature of the products, as well as the special characteristics of the complexly formed demand. The relevance of the issue is related to the above-average performance of the pharmaceutical industry, its role in the generation of humanity's demogra...

The greater consciousness awakened in recent years on healthy and organic has led to increase “natural” products demand worldwide. The quality and high content on bioactive compounds have consolidated their penetration in cosmetic and food market, showing great potential within the pharmaceutical sector too. For this reason, food, cosmetic and pharmaceutical sectors have been forced to develop ...

The US market size of chemical sensors is projected to increase 8.6% annually to reach $6 billion in 2014. This growth will be sustained especially by high demand of biosensors for medical applications such as glucose monitoring, biomarker detection for infectious disease and cancer diagnosis. In addition, there will be strong demand in biodefense, environmental monitoring, food, and pharmaceut...

The thesis comprises three essays on various aspects of the development and diffusion of pharmaceutical innovations, woven together by the idea that the production of clinical knowledge inßuences organizational design, pricing, and advertising decisions in the pharmaceutical industry – that it is an essential ingredient of pharmaceutical Þrms’ technology strategy. The Þrst essay studies why pha...

What does the demand for pharmaceuticals look like? How effectively does a price cut control pharmaceutical expenditure? To shed light on these questions, I estimate the demand for antihypertensive drugs in Korea (2003-2007) using NLM. The estimation results are following. 1) Physicians are not sensitive to price differences and the price elasticity of the original drugs is further reduced afte...

Defensive Investments and the Demand for Air Quality: Evidence from the NOx Budget Program and Ozone Reductions Demand for air quality depends on health impacts and defensive investments that improve health, but little research assesses the empirical importance of defenses. We study an important cap-and-trade market, which dramatically reduced NOx emissions, a key ingredient in ozone formation....

The paper presents a dropwise additive manufacturing process for pharmaceutical products (DAMPP) as an alternative to conventional methods. This mini manufacturing process for the production of personalized pharmaceutical products utilizes drop-on-demand (DoD) printing technology for the deposition of active pharmaceutical ingredient (API) onto edible substrates. Here we present a process contr...

one of the main principles of resistance economy, is to support domestic production and limiting imports, especially in sectors where there is the possibility of import-substituting production .this requires adjustment of exact trade policies,and to achieve this, identifying the structure of imports demand function and also price and income elasticity of import demand is necessary.this necessit...