نتایج جستجو برای: product differentiation strategy
تعداد نتایج: 823673 فیلتر نتایج به سال:
Journal:
:The B.E. Journal of Economic Analysis & Policy
2016
Journal:
:Journal of Evolutionary Economics
2005
Journal:
:Papers in Regional Science
2009
Journal:
:Regional Science and Urban Economics
2003
Journal:
:International Journal of Industrial Organization
2004
Journal:
:The Journal of Industrial Economics
2009
Journal:
:Marketing Science
2011
Yi Xiang
David A. Soberman
I certain categories, an important element of competition is the use of previews to signal information to potential consumers about product attributes. For example, the front page of a newspaper provides a preview to potential newspaper buyers before they purchase the product. In this context, a news provider can provide previews that are highly informative about the content of the news product...
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