In recent years, scholars and managers have devoted greater attention to the strategic implications of corporate social responsibility (CSR). Consistent with McWilliams and Siegel (2001), we define CSR as situations where the firm goes beyond compliance and engages in ‘actions that appear to further some social good, beyond the interests of the firm and that which is required by law’. However, ...

ion level of user routines Multi-layer representation (User 2) Multi-layer representation (User 1) SoIn SoI(n+1) ToI

Recently, social network marketing has gained tremendously in popularity. There are increasing numbers of Webbased companies that focus their marketing strategies on social network platforms such as Facebook, Twitter, etc. Even if social network marketing is perceived as a huge success, little or nothing is known about how well such social network-based marketing campaigns perform. To contribut...

Detecting information trends in online social networks is an important problem that has attracted the attention of both the industry and the research community in recent years. Global trends, information items that are trendy in the entire social network, can be detected using existing data streams techniques. However, detecting global trends is only the first step in understanding online socia...

Ð This paper focuses on how three actors of development interventions negotiate and manage their interrelations, interests, goals and outcomes of action in contexts of social inequality and relative power. The research takes an action-oriented approach to analyzing the structured and active representation of roles and interests in development initiatives. The key question is how socially hierar...

Whether voters vote strategically, using their vote to best further their interests, or vote sincerely, voting for their rst choice among the alternatives, is a question of longstanding interest. We o er two innovations in searching for the answer to this question. First, we begin with a more consistent model of sincere voting in multiparty democratic systems than has been presented in the lite...