rhetorical figures, which are frequently applied in advertisements, can add literary flavor to the texts, gratify audiences’ aesthetic needs, and deepen their impression. in advertisement translation, it is very common that the rhetorical figures applied in the original text are replaced with new ones in the translation. this research focuses on rhetorical figures’ function of enhancing audienc...

Entertainment-Education and Social Change: History, Research, and Practice // Arvind Singhal, Michael J. Cody, Everett M. Rogers, Miguel Sabido // 2003 // 320 pages // 1135624550, 9781135624552 // Routledge, 2003 Entertainment-Education and Social Change introduces readers to entertainment-education (E-E) literature from multiple perspectives. This distinctive collection covers the history of e...

In this paper aesthetic experience is defined as an experience qualitatively different from everyday experience and similar to other exceptional states of mind. Three crucial characteristics of aesthetic experience are discussed: fascination with an aesthetic object (high arousal and attention), appraisal of the symbolic reality of an object (high cognitive engagement), and a strong feeling of ...

ABSTRACT Consumption of liquor has become a part the socio-cultural people in Indonesia. There are many different types local liquor. Groups who consume generally have various reasons and backgrounds such as need to warm body, entertainment so on. The effect is an important aspect creation work, namely capture moment expression drinking subject, photographer's medium well subject photography. T...

Rhetorical figures, which are frequently applied in advertisements, can add literary flavor to the texts, gratify audiences’ aesthetic needs, and deepen their impression. In advertisement translation, it is very common that the rhetorical figures applied in the original text are replaced with new ones in the translation. This research focuses on rhetorical figures’ function of enhancing audienc...

Background: Healthy lifestyle is effective on preventing common elderly diseases. This study was conducted to evaluate the elderlies' lifestyle and its components in Tehran in 2017. Methods: This cross-sectional study was carried out with a descriptive-analytical design. The research population consisted of 200 elderly people from elderly care centers in Tehran City, Iran. A questionnaire, desi...

Interactive technologies are being introduced into urban children’s lives in developing countries. It is critical that these children have an active voice in the process of developing such technologies. Towards these aims we describe the research goals, process and outcomes for an action research project. The overarching goal of the research is to investigate and better understand how edutainme...