This study analyzes how teens represent themselves through their profile photographs on a popular nonymous chat site. Using visual content analysis methods, we analyzed 400 profile photographs, controlling for the self-reported gender and the apparent race of the photographic subject. The analysis finds significant differences in gaze, posture, dress, and distance from the camera according to g...

A pattern found in many marketing systems, “male breadwinning,” is contingent upon overlapping and shared ideologies, which influence the economic organization and thus the type and number of relationships in those systems. Implementing a mixed-methods research methodology, this article continues and extends previous work in macromarketing on the interplay of markets, ideology, socio-economic o...

The history of the colonial world is interpreted differently by western historians and “nativist” historians and ethnologists. The colonialist perspective of history often disregards an entire phase of history before the colonial period, exalting the colonialist enterprise. On the other hand, ethnologists and native historians stress indigenous sources of history, including oral accounts. The p...

In this paper, I present a narratological approach to the BioShock trilogy of games. I look at three narratological levels as they relate to space. At the level of the storyline, a large part of the game revolves around the piecemeal construction of the narrative of the game space – the narrative of the player's avatar is developed alongside the narrative of what happened to the space he is mov...

BACKGROUND Historically, US federal policy has not supported harm reduction interventions, such as safe injection facilities (SIFs) and needle and syringe programs (NSPs), which can reduce the burden associated with injection drug use. Given recent increases in abuse of both legal and illegal opioids, there has been a renewed debate about effective ways to address this problem. The current stud...

Sexual education plays an essential role in preventing unplanned pregnancy and the transmission of sexually transmitted infections (STIs). School-based sexual education programs, in particular, may be well positioned to address social factors that are empirically linked to negative sexual health outcomes, such as traditional social norms surrounding gender and sexuality. However, youth are seld...

This paper considers different approaches to measuring gender. It critically reviews gender role theorising and describes how this has informed two approaches to measuring gender as an individual phenomenon: gender orientation (the assessment of individual traits) and gender ideology (assessing individual endorsement, and internalisation, of social norms). It is argued here that social construc...

this article is an attempt to depict how cross-dressing, as a theatrical affairm is able to challenge signs which are stabilized by ideology. for this goal cross-dressing has been understudied in azerbaijani oral literature. firstly, in order to use a relevant method and a basic theory, althusser’s concept of ideology and the process of naturalization have been adopted as useful guides. the wri...

According to Stuart Hall’s theory of encoding and decoding, an audience member, based on their individual ideological perspectives, can read media texts in one of three ways: dominant, negotiated, or resistant. Hall’s theory, however, also implies that the producer will always encode a dominant or hegemonic message. Given semantically messy texts like music videos, however, producers now have t...

This paper argues that our sociological explanations of the historical advent of gender stratification in the Occident has given too much attention to techno-economic causes and too little attention to religious, cultural and ideological causes. Evidence for this claim is taken from archeology, mythology and anthropology for the relevant historical period (4500 and 3000 BC) in Eurasia. I assert...