Recently Human Resources Management (HRM) functions such as recruitment, selection, training and performance evaluation are expected in considering environmental management (EM) issues. Environmental protective acts with adequate ecological knowledge and socioeconomic behavior and skills are referred to in this paper as green competencies. However, a systematic approach for developing and under...

Future environmental sustainability is a shared concern of ours. Many the problems that arise as result issues remain unresolved, but they can be solved with community support in form public purchase behavior on environmentally friendly products. This study aims to explore effect green knowledge self-identity mediating variable. The data was collected through use questionnaire and self-administ...

Background. Nowadays, One of the factors affecting the social network advertising is the numbers or frequencies of sending an advertisement.  Objectives. the objective of this study was to investigate the role of the Target Audience Rating Point factor in social network advertising in brand awareness and purchase intention of sport brands. Methods. This quasi-experimental study was conducted ...

This research aims to examine the influence of mediating effect of corporate social responsibility on the relationship between consumer awareness of green marketing and purchase intentions in the retail setting. Data from 200 valid questionnaires was analyzed using the partial least squares (PLS) approach for the analysis of structural equation models with SmartPLS computer program version 2.0 ...

Her geçen gün azalan doğal kaynaklar, kötüleşen çevresel koşullar tüketicileri bir noktada bilinçli olmaya teşvik etmeye başlamıştır. Tüketicilerin bu olumsuz şartları düzeltebilmek için elini taşın altına koyabilmesinde en temel faktör şüphesiz ürünlerdir. Bu ürünlerin çevreye olabildiğince az zararı veren, kaynakları tüketme konusunda daha hassas ve geri dönüşümü olması ürünün “yeşil ürün” ol...