Meeting customer needs is a step towards achieving the success of product or service. As dynamic lifestyles have been taking place in society, demands regarding food changed, and easiness preparation healthiness become demanded by segment customers. Convenience foods are examples to fulfill these changes stand out for their practicality, but with reservations about healthiness. Considering new ...

BACKGROUND Front of pack food labels or signpost labels are currently widely discussed as means to help consumers to make informed food choices. It is hoped that more informed food choices will result in an overall healthier diet. There is only limited evidence, as to which format of a food label is best understood by consumers, helps them best to differentiate between more or less healthy food...

OBJECTIVES This paper describes the development of an online questionnaire for testing nutrition professionals' perceptions of the 'healthiness' of individual foods and the results of administering that questionnaire. The questionnaire was designed to produce a standard ranking of foods that can be used as a tool for testing nutrient profile models. DESIGN The questionnaire asked respondents ...

This research has also confirmed that poultry meat is currently in its golden age, not only our country but globally. The beneficial physiological effects of meat, nutritional value (high protein content), and role modern nutrition diets have made it the most popular 'fashionable' product time. Healthiness as a megatrend favoured consumption which been consumed for decades, reflected growth pro...

Assessing the extent to which marketing strategies and product packaging influences peoples’ perceptions of a food in terms healthiness was primary aim this study. To draw conclusions, casual comparative research, is used identify causative relationship between an independent dependent variable implemented. Each study’s 140 participants first asked compare nutrition labels two products select o...