Abstract   Vertical cooperative (co-op) advertising is typically a cost sharing mechanism and coordinated effort by the channel’s members in order to increase demand and overall profits. In this marketing strategy, the manufacturer shares a fraction of the retailer’s advertising investment. This paper studies the advertising and pricing decisions in a retailer-manufacturer supply chain in which...

Recent empirical work on US elections argues that the observed relationship between exogenous shocks and electoral outcomes is evidence of voter irrationality. In contrast, I develop a theoretical framework which highlights how politician behavior, in the form of e¤ort and corruption, can respond to exogenous shocks such as rainfall in South Asia. Rain can a¤ect voters’aggregate income and chan...

In the present study, Kabir kuh Section, related to the Seymareh or Lopha Limestone member (Gurpi Formation) have been Selected. The member has yielded a rich echinoid fauna and 21 species of Echinoid belonging to 14 genera are recognized and described. The Kabir Kuh section yielded two regular echinoid taxa: Salenia nutrix and Goniopygus superbus, one holectypoid taxa: Coptodiscus noemiae, two...

Service Oriented Enterprises (SOEs) are subject to constant change and variation. In this paper, the changes are considered from an economic perspective based on service culture notion. Once a change is implemented, the costs of some member services may increase, whereas the costs of some other services may reduce. We construct a game theoretic model trying to capture the possible conflicting i...

background and objectives: brucellosis is a zoonotic disease and it’s still endemic in iran. there are some reports regarding brucellosis infection in family members sharing same risk factors and remain unrecognized. however , few studies on the importance of family screening are available. we aimed to screen household members of index cases with acute brucellosis for detecting additional unrec...

background: desirable health is impossible without good nutrition, and allah has addressed us on eating foods in 118 verses. objectives: this study aimed to describe the medical university faculty members’ perceptions of nutritional health in the quran, revealing the important role of faculty members. materials and methods: this qualitative study was conducted with a phenomenological approach. ...

objective(s): ten-eleven translocation (tet) family members have been shown to be involved in the development of many tumors. however, the biological role of the tet family and its mechanism of action in colorectal carcinogenesis and progression remain poorly understood. materials and methods:we measured the expression levels of tet family members in colorectal cancer (crc) specimens, in the co...

Objective(s): Trans-chalcone as the parent member of the chalcone series reduces circulating levels of insulin and glucose. However, the cellular mechanism of these effects is poorly understood. Sirtuin 1 (SIRT1) as a direct target of miR-34a controls homeostasis of glucose, and also improves insulin sensitivity. Therefore, the present study for the first time investigated the influence of tran...