We develop a structural model to analyze the effects of banning advertising on demand, supply and market equilibria in junk food markets. We use transaction level data on the potato chips market and find that banning advertising does not lead to a reduction in demand because, while banning advertising reduces consumers’ taste for junk food, it also toughens price competition, leading to lower p...

The aim of this study is to assess the influence of body image on consumers' willingness to pay (WTP) for potato chips carrying nutritional claims among obese and non-obese people. About 309 non-clinical individuals participated in a Real Choice Experiment. They were recruited by a company and grouped in: (i) non-obese with good body image; (ii) non-obese with body image dissatisfaction; (iii) ...

A novel, rapid, simple and sensitive dispersive liquid-liquid microextraction method based on the solidification of floating organic drop (DLLME-SFO) combined with high performance liquid chromatography-ultra violet detection (HPLC-UV) was used to determine acrylamide in potato chips. The derivation of the acrylamide happened in the presence of KBr, KBrO3, H2SO4. Based on studies, 1-undecanol w...

This thesis tests if certain technology choices are associated with a reduction in the proportion of farming activities in the agro-food system in Maine. Goodman, Sorj, and Wilkinson define appropriationism as the replacement of farming sector activities by industrial inputs. Based on the concept of appropriationism, industrial fanning systems using large amounts of synthetic inputs contribute ...

Auction experiments were used to examine demand and premium differences between organic, non-GM (genetically modified), and conventional versions for two pairs of fresh and processed foods. Results showed processed foods had greater substitutability among the versions than fresh products. Conventional versions were the least price sensitive, while non-GM versions were the most sensitive. Signif...