This research argues that the meaning embedded in consumption symbols, such as commercial brands, can serve to represent and institutionalize the values and beliefs of a culture. Relying on a combined emic-etic approach, the authors conducted 4 studies to examine how symbolic and expressive attributes associated with commercial brands are structured and how this structure varies across 3 cultur...

E-tailing websites are often perceived to be static, impersonal and distant. However, with the movement of the World Wide Web to Web 2.0 in recent years, these online websites have been found to display personalities akin to ‘humanistic’ qualities and project impressions much like its retailing counterpart i.e. salespeople. This paper examines the personality of e-tailing websites and their imp...

The article presents the basic principles and features of cinema “new sincerity”, which asserted itself in 1980s reflected an important trend modern artistic philosophical-aesthetic thought form a departure from postmodern irony. At same time, “methodological” approach for creator work art this direction is to find balance between sincerity A significant example finding such Finnish film produc...

Software agent is autonomous technology that helps a lot the human being in performing task. The capability of to take actions on behalf one reasons why researchers or developers systems adapt characteristics either form physical behaviours. Sincerity ethical behaviour can be instilled software environment system. To instil such as sincerity, belief-desire-intention (BDI) architecture should de...

Abstract Digital agents with human-like characteristics have become ubiquitous in our society and are increasingly relevant commercial applications. While some of them closely resemble humans appearance (e.g., digital humans), they still lack many subtle social cues that important for interacting humans. Among the so-called microexpressions— facial expressions short, subtle, involuntary. We inv...

The researcher carried out this study to examine the predictive power of perceived organizational politics (POP) on their political skills regarding networking ability, interpersonal skills, social astuteness, and apparent sincerity. To investigate given hypotheses, used a survey methodology, deductive reasoning technique, positivist research philosophy. Data were collected from seven hundred t...