Adopting an alternative, yet complimentary view to the traditional, performance-based task/technology fit perspective, we examine the post-adoption of social network sites (SNS) by extending the concept of IT desirability as a central predictor of SNS continuous-use. We conceptualize SNS desirability as reflecting the affective relationship individuals experience with SNS, an approach that emph...

1. Introduction Social desirability is commonly thought of as the tendency of individuals to project favorable images of themselves during social interaction. Numerous measures of the tendency to respond in a socially desirable manner have been developed since World War II (Paulhus, 1991). One of the most commonly employed scales has been the Crowne-Marlowe (CM) Social Desirability, or Need for...

We study the locally-defined social capital metric of Palasek (2013) for determining individuals’ prestige within an online social network. From it we derive an equivalent global measure by considering random walks over the network itself. This result inspires a novel expression quantifying the strategic desirability of a potential social connection. We show in silico that ideal social neighbor...

The relative contributions to sexual aggression of general sexual and aggressive motives and their respective inhibitory factors were compared. One hundred forty-three university males responded to self-report measures of sexual and aggressive drives, sex and hostility guilt, social desirability response bias, and history of coercive sexuality. With the effects of social desirability controlled...

One of the most robust ways that people protect themselves from social-evaluative threat is by emphasizing the desirability of their personal characteristics, yet the neural underpinnings of this fundamental process are unknown. The current fMRI study addresses this question by examining self-evaluations of desirability (in comparison with other people) as a response to threat. Participants jud...

Public opinion polls consistently show that a growing majority of Americans support same-sex marriage. Critics, however, raise the possibility that these polls are plagued by social desirability bias, and thereby may overstate public support for gay and lesbian rights. We test this proposition using a list experiment embedded in the 2013 Cooperative Congressional Election Study. List experiment...

ABSTRACT Increased age has been found to be associated with differences in affect and personality that have been interpreted in terms of better emotional regulation and increased maturity. However, these findings have largely been based on self-report data, and the primary goal of the current research was to investigate the hypothesis that age-related differences in affect and in certain desira...

Unproctored, web-based assessments supposedly reduce social desirability distortions in self-report questionnaires because of an increased sense of privacy among participants. Three random-effects meta-analyses focusing either on social desirability ( k = 30, total N = 3,746), the Big Five of personality ( k = 66, total N = 2,951), or psychopathology ( k = 96, total N = 16,034) compared social ...