Post-traumatic stress disorder (PTSD) is a disabling, potentially chronic disorder that is characterized by re-experience and hyperarousal symptoms as well as the avoidance of trauma-related stimuli. The distress experienced by many veterans of the Vietnam War and their partners prompted a strong interest in developing conjoint interventions that could both alleviate the core symptoms of PTSD a...

Adaptive choice-based conjoint analysis (ACBC) and hybrid individualized two-level choice-based conjoint analysis (HIT-CBC) were developed to improve standard choice-based conjoint analysis through additional interviewing techniques. Both methods have demonstrated their applicability in comparison to standard choice-based conjoint methods. The objective of our study was a direct comparison of t...

Current public discourse calls for America to act more interdependently in the world or act more like a conjoint agent. America and American selves, however, are typically associated acting independently or disjoint agency. Since nation is a significant sociocultural source of self, the authors examine what happens to American selves if America is instead associated with conjoint agency. Study ...

Conjoint analysis is family of techniques that originated in psychology and later became popular in market research. The main objective of conjoint analysis is to measure an individual’s or a population’s preferences on a class options that can be described by parameters and their levels. We consider preference data obtained in choice based conjoint analysis studies, where one observes test per...

Nowadays, the lead user method [von Hippel, Manag Sci 32(7):791– 805, 1986; Lüthje et al. (Res Pol 34(6):951–965, 2005)] and conjoint analysis [Green and Rao (J Market Res 8(3):355–363, 1971), Baier and Brusch (Conjointanalyse: Methoden Anwendungen Praxisbeispiele, Springer, Heidelberg, 2009)] are widely used methods for (new) product design. Both methods collect and analyze customers’ preferen...

This paper studies conjoint measurement models tolerating intransitivities that closely resemble Tversky’s additive difference model while replacing additivity and subtractivity by mere decomposability requirements. We offer a complete axiomatic characterization of these models without having recourse to unnecessary structural assumptions on the set of objects. This shows the pure consequences ...

Active learning refers to the mechanism of querying users to accomplish a classification task in machine learning or a conjoint analysis in econometrics with minimum cost. Classification and conjoint analysis have been introduced to design research to automate design feasibility checking and to construct marketing demand models, respectively. In this paper, we review active learning algorithms ...

Conjoint analysis is a statistical technique to reveal customers’ invisible preference using series of questions regarding tradeoffs in products. In this paper, we propose a new variant of this technique that uses products layout and customers’ actions in a store instead of conjoint cards and answers. We demonstrate the effectiveness of this method by making agent-based instore simulator that c...

Materia Medica.-By Arnold E. ColuE. London, Bailliere, Tindall and Cox. This small volume, in the Students' Aids Series, is an attempt to provide students of Materia Medica with the means of memorising the essentials required by the examining bodies of the Conjoint Board in England, Conjoint Board in Scotland, Conjoint Board in Ireland, Society of Apothecaries of London and Apothecaries Hall of...