researches prove that effective customer management along with using customer knowledge is one of the topics that can produce competitive advantage in comparison with the other e-commerce topics. mining the customer knowledge with the aim of helping the managers in better ad strategy making will be possible using the systems with ability of extracting the behavioral patterns of customers from d...

Today's corporate environment requires managers to be excellent decision makers. Their ability to make fast, widely-supported, and effective decisions will, in large part, shape the performance of their firms. In this article, we describe two cognitive systems that influence decision making. System 1 refers to a process that is fast, effortless, and intuitive. System 2 is a slow, controlled, an...

Social network models can help explain how and why some organizational structures and practices work. Moreover, network analysis is accessible to engineering practitioners and is particularly effective in helping us understand the value of Team Software Process (TSP). Networks not only offer an explanation of how TSP works with respect to communication, but also suggest that as we scale beyond ...

Contingent choice surveys, in which respondents rate or rank alternative scenarios describing potential futures composed of varying levels of several different attributes, can help national park managers by identifying the preferences of visitors and also the nonuse values generated by park attributes. Many alternative combinations of park attributes can be explored efficiently, helping park ma...