BACKGROUND Social network technologies have become part of health education and wider health promotion—either by design or happenstance. Social support, peer pressure, and information sharing in online communities may affect health behaviors. If there are positive and sustained effects, then social network technologies could increase the effectiveness and efficiency of many public health campai...

The ability to exchange opinions and experiences online is known as online word of mouth (WOM) and has been shown in the literature to have the potential to impact e-commerce sales. The purpose of this paper is to expand previous findings by empirically evaluating the impact of online WOM attributes and other related factors (e.g. product views, promotion, and category) on e-commerce sales usin...

BACKGROUND A growing number of health promotion interventions are taking advantage of the popularity and interactivity of new social media platforms to foster and engage communities for health promotion. However, few health promotion interventions using social networking sites (SNS) have been rigorously evaluated. "Queer as F**k"(QAF) began as pilot project in 2010 to deliver sexual health prom...

This is a pre-copyedited, author-produced PDF of an article accepted for publication in Health Promotion Journal of Australia following peer review. The definitive publisher-authenticated version [C Binns, P Howat, J Jancey, S Carter, The Surgeon General's 'Smoking and Health': a continuing challenge, Health Promotion Journal of Australia 25(2) 69-70, published 9 September 2014] is available on...

BACKGROUND Online social networks present wide-reaching and flexible platforms through which to deliver health interventions to targeted populations. This study used a social marketing approach to explore teenage girls' perceptions of physical activity and the potential use of online social networks to receive a physical activity intervention. METHODS Six focus groups were conducted with 19 A...

Modeling the popularity dynamics of an online item is an important open problem in computational social science. This paper presents an in-depth study of popularity dynamics under external promotions, especially in predicting popularity jumps of online videos, and determining effective and efficient schedules to promote online content. The recently proposed Hawkes Intensity Process (HIP) models...

BACKGROUND For the purpose of understanding the Food and Drug Administration's (FDA's) concerns regarding online promotion of prescription drugs advertised directly to consumers, this study examines notices of violations (NOVs) and warning letters issued by the FDA to pharmaceutical manufacturers. METHODS The FDA's warning letters and NOVs, which were issued to pharmaceutical companies over a...

Increasingly, corporate health promotion programs are implementing wellness programs integrating principles of behavioral economics. Employees of a large firm were provided a customized online incentive program to design their own commitments to meet health goals. This study examines patterns of program participation and engagement in health promotion activities. Subjects were US-based employee...

With the explosion of college-level Web-based courses, concern has arisen about the quality of online courses. Peer review of online courses is one method of ensuring that these courses meet the highest standards. Although numerous colleges and universities use peer review for classroom presentations, clinical experiences, and course materials, peer review of an online course may require a diff...