In the digital world of applications, a new application called twitter made a major impact in online social networking and micro blogging. The communication between users is through text based post. Its popularity also attracts many spammers to infiltrate legitimate users account with large amount of spam messages .Online social networking platforms are providing us with a large scale platform ...

The purpose of this study was to conceptually replicate the model proposed by Turel, Serenko, and Giles (2011) in the new context of social networking websites. For this, the original instrument was adapted, data from 186 social networking website users were collected, and the model was analyzed by means of Partial Least Squares (PLS). The results supported the ideas advanced in the original st...

Information about the social networks of people is now becoming available through APIs offered by websites such as Facebook and Orkut. Our insight is that this social network information can be used to infer the social context in which people are embedded in real life, and to develop mathematical models that can incorporate context-sensitivity in information retrieval algorithms. We focus on pa...

Identifying communities in social networks has been receiving the increasing attentions recently. However, the overlapping concept has received little attentions in the literature, although it is observed in almost all social networks. In this study, we propose a framework based on the game theory and the structural equivalence concept to address the detection of overlapping communities in soci...

As we know in today’s life Twitter, Facebook, Google plus are well known social media now that user can use this application for different purposes. Nowadays many people have many social accounts Twitter is an online news and social networking service where users post and interact with messages, "tweets," limited to 140 characters. Registered users can write tweets, but those who are unregister...

IS habit has emerged as an important determinant of continued use. In this study, we advance our understanding of this concept by shifting attention from desired IS use outcomes, which have been the focus of past IS continuance and habit research, to potential adverse outcomes of IS habit, namely technology addiction and high engagement. We argue that “bad” IS habits can also develop, and explo...

Social networking websites are a relatively new and wildly popular form of technology. While millions of users have adopted this technology, it is not currently known whether these users have any commonalities or whether these users represent a certain personality type. This study investigates the impact of the Big Five personality variables on the acceptance of social networking technology. Be...