نتایج جستجو برای: tourism destination brand

تعداد نتایج: 100268  

Journal: :Jurnal studi komunikasi 2022

The Ministry of Tourism and Creative Economy (Kemenparekraf) the Republic Indonesia is aggressively promoting tourist destinations with various policies after confirmed cases Covid-19 decreased. Efforts to promote are created a positive image Indonesian tourism destinations. promotional video used storytelling techniques from Bali Lake Toba, two This study aimed determine effect Economy's promo...

Journal: :Japan Marketing Journal 2018

Journal: :مدیریت فرهنگ سازمانی 0
محمد غفاری دانشجوی دکتری بازاریابی، گروه مدیریت، دانشکده علوم اداری و اقتصاد، دانشگاه اصفهان حسین رضایی دولت آبادی استادیار بازاریابی، گروه مدیریت، دانشکده علوم اداری و اقتصاد، دانشگاه اصفهان فرشید دهقانی اناری کارشناس ارشد مدیریت مالی، گروه مدیریت، دانشکده علوم اداری و اقتصاد، دانشگاه اصفهان

the present study was aimed to study the effective factors on the inbound tourists’ loyalty that have traveled to isfahan. the statistical population of this study includes inbound tourists who have traveled to isfahan in november of 2013. a sample of 200 tourists has been selected from this population. the sampling method was convenience sampling. a self-administrated questionnaire has been us...

2012
Damir Krešić Darko Prebežac

Tourism attractions are widely recognized as the major determinants of the destination competitiveness. Global tourism market is becoming fi ercely competitive environment and tourism destinations are under extreme pressure to rejuvenate and to enhance their attractiveness in order to remain competitive. Th is paper has two main goals. First goal of the paper is to advance existing body of know...

Journal: :Sustainability 2022

MICE tourism had become a significant development tool for local economies before the COVID-19 outbreak. An effective destination brand is one way in which stakeholders can work together to redesign and rebrand post-pandemic times. This study argues that heritage resources at add attractiveness of business brand. proposes Creative Destination Branding Model (CMDBM) examine co-created branding. ...

Journal: :J. of IT & Tourism 2008
Arno Scharl Astrid Dickinger Albert Weichselbraun

Destination image significantly influences a tourist’s decision-making process. The impact of news media coverage on destination image has attracted research attention and became particularly evident after catastrophic events such as the 2004 Indian Ocean earthquake that triggered a series of lethal tsunamis. Building upon previous research, this article analyzes the prevalence of tourism desti...

2014
Natalia Polkanova Sergey Kazakov

In the second decade of the XXI century the role of tourism destination attractiveness is becoming increasingly important for destination management. Competition in tourism market moves from ordinary service quality to provision of unforgettable emotional experience for tourists. The main purpose of the present study is to identify the perception of the tourism destinations based on the number ...

Journal: :J. Computer-Mediated Communication 2007
Noor Hazarina Hashim Jamie Murphy Nazlida Muhamad Hashim

In December 1996, TIME magazine published an article titled ‘‘Finding God on the Web,’’ which projected how the Internet would shape information seeking on faith and religion. A decade later, the Web has become a popular tool for gathering religious information as well as information and imagery related to religious travel. Yet there is little research on religious destination imagery online. I...

2015
Jeremy Snyder Valorie A. Crooks Rory Johnston Krystyna Adams Rebecca Whitmore

Medical tourism is a practice where individuals cross international borders in order to access medical care. This practice can impact the global distribution of health workers by potentially reducing the emigration of health workers from destination countries for medical tourists and affecting the internal distribution of these workers. Little has been said, however, about the impacts of medica...

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